Hall Agri-Food PR’s ‘Croquettemas’ Tale

Country Crest - Christmas Croquettes It was a ‘Happy Croquettemas’ for staff at North Dublin food producer Country Crest as this Hall Agri-Food PR’s photo shows.

In the weeks leading up to Christmas, their kitchens near Lusk worked around the clock to meet orders for the festive dinner accompaniment.

Pictured showing their popular potato creation – each of which had to be hand rolled, crumbed and seasoned with butter, herbs and spices before being crisp fried and delivered packed and sealed in family-size trays of eight and twelve – are company chefs, Graham Curran and Amanda Madden.


The pig’s the one on the right…

Saddleback sowGubbeen Ham and Dry-Cured Bacon, produced by the Ferguson family at their farm near Schull, are amongst the most sought-after food products, popular with chefs and home cooks alike.

From the home of the award-winning Gubbeen Cheese, both pork products come smoked or unsmoked with no added water or unnecessary additives, full of character with excellent texture and a distinctive flavour.

Key to their quality and flavoursome character is the fact that the pigs from which they are produced are farmed locally, free range, with love and care, and fed with wholesome feedstuffs.

Pictured is Hall Agri-Food’s Don Hall getting down to earth with a Saddleback sow on a West Cork farm from where her young piglets will be brought to Gubbeen when fully grown.

Hall PR Takes The Reins

To do a job well, you’ve got to know what you’re doing, know what you’re talking about, and know the people to whom your efforts are addressed.

Nowhere is this more true than in farming.

In farming, you’ve got to get out and into the country…talk to farmers, hear what is on their minds and listen to what they’ve got to say.

At Hall Agri-Food PR, we believe in getting out on the land.

Rather than sit in an ivory tower trying to pick up knowledge online or in magazines, you’ve got to get your hands dirty doing the things that farmers do.

Though it wasn’t the first time that Hall Agri-Food PR took the reins, it was a pleasure nonetheless to have had the chance to work a team, ploughing a field in the old fashioned way on a farm near Durrow.

It’s In The Net

Hall Agri-Food PR is in conversation with fishermen and trawler owners in the south west exploring how best to improve communications to the betterment of all concerned.

Of primary interest to them – especially those in remote areas which so rely heavily on the fishing industry to generate revenue and employment locally – is the matter of quotas generally, and the impact that regulations are having on the sector.

Not short of experienced voices willing to push the industry’s case, it is felt that an even more coordinated approach could be more effective in pressing home the industry’s case.

This is especially true for audiences not directly reliant upon the fishing industry whose understanding is vital if one is to garner wider support for the concerns being expressed by it.

In that regard, it is to be imagined that the Irish people would be willing to be even more supportive of an industry that is at the very heart of what an island community is, and should continue to be. Therein lies the PR challenge.

Multi Farmers Meet

Multi Farmers Meet

Not far from Ballinasloe on the road to Athenry is the village of Kilconnell.  And not far from Kilconnell is the place where one of Ireland’s leading agricultural contractors, Beckett Agri, has its base.

Chatting with Beckett Agri founder William Beckett (right) is Hall Agri-Food’s Don Hall. Don visited the East Galway contractor to view their most recent farm machinery purchase, a Merlo MultiFarmer, and see it doing just some the work it is designed to do.

Heavily involved in silage harvesting, Beckett Agri’s area of operations extends from Moycullen, west of Galway, to a point east of Ballinasloe and into part of Roscommon.

Highly equipped, the firm has the capacity to operate three separate silage outfits at any one time utilising a fleet of fourteen John Deere tractors, four Strautmann self-loading wagons, one Claas harvester, numerous mowers, one Volvo and two Komatsu WA320 wheel loaders, two McHale balers and now, a Merlo MultiFarmer.

New Unia fixed chamber baler introduced

Unia Baler DF1.8Dd

Unia DF1.8Dd fixed chamber roller baler

UNIA distributor in Ireland, McHale Plant Sales of Birdhill, has introduced the latest model DF1.8Dd fixed chamber roller baler on the Irish market.

The machine is designed for grass, hay and straw harvesting and has a PTO power demand of 70-90hp. It delivers a 1.2 metres diameter bale from a cylindrical winding chamber comprising 17 indestructible rollers, all supported on maintenance-free bearings.

Being sold directly by McHale, its other features include two rows of feeder tines, a 14-knife cutting system that can be lowered hydraulically to the neutral position, an automatic chain and gears lubrication system and a remotely-operated pilot box that controls all operations and includes a ‘chamber full’ alert and automatic bale counter.

Zetor introduces new look Proxima


Zetor Proxima upgrade

Front view of the restyled Zetor Proxima showing the newly designed bonnet now in keeping with the sister models, the Forterra and the new 80HP Major.

Zetor has introduced a number of improvements to its Proxima, Proxima Plus and Proxima Power models, first versions of which are now available here.

Biggest improvement is a 1.5 decibel reduction in operating noise making sound level inside the cab quieter than before.

Other changes include a new cab roof with overhead window, design changes to the bonnet that bring it into line with other models in the range, a repositioning of the ignition key switchbox and rear mudguard modifications to facilitate the electronic operation of the rear linkages.

Optional features include a larger capacity 60-litres hydraulic oil pump (an increase on the standard 50-litres version), a fourth double-section auxiliary valve (an increase on the standard three units), more comfortable driver’s seat, passenger seatbelt and two extra rear view mirrors.